The Illustrator’s Portfolio

What should I put in my portfolio? How many pieces should I include? Do I show one style? Do I show several styles? Building, or curating, an illustration portfolio, can feel like a daunting task. It’s hard enough assessing the value and approach to one’s art—without worrying about the opinions of others.

However, there’s no getting around the fact that if you want to be an illustrator, you must have an illustration portfolio. So, let’s talk about that portfolio.

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Postcards and the 10%

In my years as art director, I threw away 90% of the postcards I receive.

That statement may come across as odd. Professors, agents, editors, and other art directors & illustrators say it’s imperative to send postcards. You may have taken that advice. You may have spent good money on hundreds of cards. And now, a former art director of one of the largest collections of imprints says he threw almost all of them away.

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Do What You Don’t Love

There are two pieces of advice every illustrator has heard, but should never heed: “Do what you love, and the money will follow” and “Only accept projects if you connect with the text”.

They’re both cut from the same cloth: let your emotions inform your decisions. For some illustrators, this is possible to do while still maintaining a successful career. Good on them for putting in the time and effort to be in that position. But for the other 99% of us, it isn’t always the case—especially when we’re starting out. It’s to that illustrator that I’m (mostly) directing this post.

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Forget “Style”

Finding “my style” is one of the most commonly discussed topics among illustrators. Entire semesters, conference seminars, online classes, podcasts, social media discourse, and articles are devoted to helping illustrators find their style.

And yet, of all the words in the lexicon of the art world, “style” is the one I hate the most.

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10 Mistakes Illustrators Make

Every illustrator is different. And yet—regardless of experience, education, or talent—there are common mistakes all illustrators make. Some of them are harmless. Some aren’t.

After spending more than twenty years hiring and teaching illustrators, here are the top 10 most common mistakes I’ve seen illustrators make.

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Do I Need An Agent? (Or A Blog About the Life of a Submission, in Three Acts)

Is there a five-word sentence in the children’s book industry more capable of sparking a debate than “Do I need an agent”? (Maybe: “Is publishing dead or not?” It’s not dead, but I digress.)

In this post, you and I will go through the steps of a submission, from researching agencies to signing on the dotted line—while having a bit of a heart-to-heart along the way.

I also ask six well-respected agents to share their thoughts by answering three questions.

By the end of this post, you may finally have the answer to: “Do I need an agent?”

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Baseball and Illustration

I’m a Baltimore Orioles fan. I’ll skip the blurry anecdotes and poetic waxing of what the O’s have meant to me. Suffice it to say my devotion runs deep. How deep? I still loved them after what happened in the spring of 1989 (look it up).

As a fan of baseball, I can’t help but notice the parallels and lessons that directly apply to something else I love: illustration. With outfield assists from fellow baseball fans Sarah Bunting, Tad Carpenter, John Hendrix, Kenard Pak, Elias Stein, Matt Tavares, and John Tomac, we discuss the lessons artists can learn from our national pastime. So pull up your socks and chew on some gum—we’re talking baseball and illustration!

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